Improving economic indicators drive commercial vehicle volumes to levels not seen since 2018
Key Takeaways
• Truck sales reached 5,143 units in 9MFY26 marking the highest volume in eight years as economic activity gains momentum across the country.
• Hino Motors saw a massive decline in market share from 41 percent in 9MFY18 to just 5 percent in 9MFY26 according to recent market data.
• Master and Isuzu have emerged as the primary beneficiaries of shifting dynamics in the commercial vehicle segment during this fiscal year.
Karachi, Pakistan – Pakistan’s commercial vehicle sector is witnessing a significant turnaround. Data from the first nine months of the current fiscal year shows truck sales have climbed to their highest point since 2018. This recovery suggests a broader stabilization of the industrial and logistics sectors as trade activities regain momentum.

In a recent 𝕏 post Topline Securities said that truck sales reached 5,143 units in 9MFY26. This figure represents a major milestone for the industry. While still below the 6,796 units recorded during the peak of 9MFY18, the current volume indicates the end of a prolonged period of stagnation in the heavy vehicle market.
Truck sales reached 5,143 units in 9MFY26 marking the highest volume in eight years as economic activity gains momentum across the country.
The recovery is accompanied by a dramatic restructuring of the market landscape. Hino, once a dominant force with a 41 percent market share in 9MFY18, has seen its footprint contract to just 5 percent in 9MFY26. This vacuum has been filled by Master and Isuzu, who now lead the segment as competitive dynamics and consumer preferences evolve within the local assembly sector.

